Xeikon will participate in CCE International to be held 14 – 16 March 2023 in Munich to showcase the capabilities of IDERA, a fully integrated and comprehensive digital print platform that makes corrugated package printing easy, adaptable, and sustainable.
CCE Europe is the region’s key event for the corrugated and folding carton industry, covering the entire supply chain in producing and processing corrugated and carton material. Visitors at the stand can review samples and gather insights into how integrating the IDERA solution will maximise their current flexo business and facilitate a profitable entry into digital printing for personalised, on-demand jobs.
Filling in the flexo-digital market gaps
IDERA combines the Xeikon expertise in digital printing transformation with the Flint Group corrugated know-how and manufacturing footprint to create a new post-print inkjet technology that empowers printers with the benefits of digital printing. IDERA solves the biggest challenges in today’s corrugated market, from faster production times, shorter runs and print-on-demand capabilities to full design flexibility, meaningful waste savings and sustainable water-based inks.
“Digital is an increasingly important part of the corrugated market, where we see how large volumes are getting complemented with smaller, versatile, ad hoc jobs,” noted Sebastien Stabel, Market Segment Manager, Carton Packaging at Xeikon. “Short-run print is too costly a setup with flexo. Not all converters are able to invest considerably in digital printing, yet they are pressured by brand owners who prefer to deal with just the one go-to print provider who knows and acts upon their brand guidelines.
“With IDERA, printers no longer need to pass on the opportunity to do more for their current client base and tap into new business. It’s the low-risk, high-revenue solution they need to optimise their current flexo capacity while ramping up their short-turn capabilities and meeting the demands of today’s brand owners.”
IDERA enables industrial, food-safe, regulatory-compliant, and water-based post-print inkjet printing. The single-pass solution comes with a scalable investment model which offers a wide range of productivity and print quality modes. These modes, combined with the Xeikon on-site ramp-up support, help converters control their running cost and stay competitive.
Jens Henrik Osmundsen, Head of Corrugated Sales for IDERA
Learn more about IDERA here